Guest Posting | A to Z about Guest Post

Writing articles or blogs for other’s websites for the sake of getting the returned backlink is called the guest post or guest posting. This is the win-win method for both websites, one gets free unique quality content and another gets quality backlinks. Want’s to learns A to Z about guest posting, stay with us throughout the article. In the process of learning A to Z about guest posting, you should know the following question.

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Some question related to Guest Posting

Some basic and frequently asked questions are listed below with relevant answers by my experience.

FQAs List for Guest posting

Q. What is guest posting?

Ans: Writing or publishing posts or articles on another website. As per its name, it is posted by a guest who is not the author of that website. Guest posting is the best way to promote own content by using other platforms, which is the part of off-page SEO technique.

Q. Important of guest posting in SEO?

Ans: From the SEO point of view, guest posting is very important. Guest posting help to get backlinks from other high authority websites so it is counted as an off-page SEO technique. After maintaining all on-page SEO of your website, you need to maintain off-page SEO to get ranked on the search engine. Guest posting gives exposure to the audience.

Q. Who posts a guest post?

Ans: The newbie writer, blogger, or web designer who needs backlinks posts a guest post with an exchange of quality links.

Q. Important of Guest blogger?

Ans: Those who post guest post is called a guest blogger. Guest blogger is important to maintain off-page SEO. With the help of a guest blogger, you will get quality backlinks. Which is definitely helpful to get ranked in search results.

Q. How does guest posting backlink work?

Ans: As similar to other links, it is also working according to the authority of the referred website. That means if the authority of a referred website is high then higher link juice is passed and if the referred website has lower authority than referring websites then no or little link juice is a pass. And the passing of link juice also depends on do-follow and nofollow types of backlinks also.

Wants to learn about do follow and no follow backlinks the read ” Do follow vs Nofollow details post”

Q. How to write full SEO guest posts?

Ans: Writing a full SEO guest post is also similar to write a normal post. Wring full SEO guest posts must contain the following points

Must have focused keywords on post/page title
Permalink must contain focused key Phares
The first and last 100 words in articles must contain focused keywords.
Use suitable keywords or related keywords on each heading and subheadings
Whole articles must contain a 1% to 2% density of focused keywords. That mean’s every 100 to 150 words of articles must contain 1 to 2 keywords.
Search description/meta description must contain keywords

A to Z about Guest Post

Now let’s talk all about a guest post like how to approach guest posting, how to advertise guest post accepting, how to choose the best website for guest posting, types of guest posts, and many more. All these materials on A to Z about the guest post is describing here, stay with us throughout the whole article.

How to approach guest posting?

After knowing the basics about guest posting, now you need to post it, for posting first you need to approach the target website. Before approaching the guest post first, make a list of the website on which you want to publish and write relevant content that links your post/page/website to the approached website. Getting a link without relevant contextual content is not profitable.

You can approach guest posting to the admin or author by following methods.

Contact admin or author with your article title, from the contact us form
By using mail, approach admin or author with content themes
By approach admin or author from Facebook group, guest post listing websites, and other platforms.

How to advertise guest post accepting?

If you are an admin or author of a high-quality website and having less time to update and maintain new content then you can list your website for accepting guest posts. you can advertise your website for accepting guest post by following methods

Publish a guest post accepting post on social media (especially published on relevant pages or group)
Listed your website on the guest post listing marketplace website
For accepting the guest post, you must have sent your content, write for us, accepting guest posts, etc like pages on your website. Such pages can easily fetch when someone searches on google for guest posting.

Types of guest posting or guest articles

Guest posting or guest article types depending on the topics on which guest articles need to be written. Here we list the top 5 guest article types that are commonly used.

How to choose the best website for guest posting?

After knowing about a guest post, the importance of the guest post, and the types of guest post; now it’s time to choose the best website for guest posting. Here are my shortlisting steps for guest posting

Finding targeted niches
Analyzing traffic
Analyzing domain authority
Analyze other post quality and consistency
Consider basic of UI/UX and SEO of selected niches
Select best among selected and Pitch your guest post ideas

The above six steps are created by experience and want to share them with you. Analyze my experience and apply it if you found useful. Now I am going to explain all the six steps in details

1. Finding targeted niches

The major step to choose a website for guest posting is finding targeted niches. Backlinks for the related websites play a vital role in SEO and are counted as quality backlinks. For example, I am an SEO blogger and when I create backlinks from SEO related website or blog like ubersugest then these backlinks are counted as quality backlinks and if I create backlinks from mobile phone review sites like gadgests.ndtv.com then this backlink has no value for my SEO blog. Such backing is skipped by google and if you creating multiple such irrelevant backlinks then google treated you as a scammer. Such activity affects your site authority.

To finding tragic niches you can use paid tools like ahrefs, semrush and if you are not interested in paying for this then you can use google for free.

Q. How I use google to find targeted niches for backlinks?

Ans: For targeted niche guest posting I personally use two techniques. They are

By search pattern. On google search when you type some special Phares with keywords then google search provides the required search for guest posting sites. The searching idea is listed below:

“write for us” + Targeted_Keyword
Targeted_Keyword “submit a guest post”
Targeted_Keyword “guest post”
Focused_Keyword “guest post by”
Targeted_Keyword “accepting guest posts”
Targeted_Keyword “guest post guidelines”

(Note: replace Targeted_Keyword or Focused_keywords with your keyword and search on google, in fact, this methods also works on another search engine too)

2.Simple direct search methods. Search for the keywords in google on which you need to rank. After that explore the top search results try to find contact information and pitch for guest posting. ( little time-consuming process than a formal one )

2. Analyzing traffic

After finding a niche, you need to analyze the traffic of the site. If you create backlinks from zero traffic or very low traffic websites then it does not worth it for you. Backlinks only worth, if someone clicks through the link and landed on your page, and engages for some time. In this step analyzing means not only choose a website with some traffic but also look details of traffic, traffic country, audience type, audience age group. After analyzing all these factors you are aware of the topics/content that love by the audience of the targeted website. And all we know that content is the king in the blogging field.

Focus content with audience types and interest has more scope than general content, so always focus on “who read my content” while writing web content. No matter how good and qualified you are in writing but if there are no interested groups of the audience then your content is useless. Along with a focus on quality also need to focus on your audience.

3. Analyzing domain authority

After finding targeted niches and analyzing traffic, your main task is to analyze the domain authority of the domain which is selected for guest posting. in domain authority, you can check domain score or domain authority or domain rating according to a different platform. In the internet market, various tools give domain authority or domain score data. Ahrefs, Moz, ubersuggest, etc are some of the top tools that provide domain analyzing services and provids domain scores according to their measuring schemes. eg. Domain authority is developed by Moz and provides 0 to 100 authority score to every domain, similarly, Domain rating is developed by Ahrefs and provides zero to hundred score according to their measure parameters. Along with domain authority, these websites/tools also provide page scores like page authority, page rating, etc.

This score gives the standing of websites, generally, we can consider that the higher the domain and page authority of the domain, the higher the probability of ranking in search. Along with domain and page authority/rating, you should spam score also. Spam score shows that how much spammy is your domain.

Q. Is Domain authority helps in the ranking?

Ans: Some says Domain authority or domain rating or domain score is just only a number and some peoples believe on this. In my personal opinion, it depends on conditions, domain authority works or not. All we know that older websites rank easily on search while posting similar quality articles, here definitely older website has higher domain authority than the new one. But I am not saying to you that always depends on these scores. Try to publish quality content, do not try to spam by keyword stuffing and after publishing makes quality backlinks then all scores are maintained by themselves. And finally, because of good practice in on-page SEO and off-page SEO, you will be going to see positive results soon.

4. Analyze details about blogs/websites

After selecting a targeted blog, analyzing traffic and domain standing another major step is to analyze details about blogs. In detail analysis, you need to analyze other post quality and consistency of posting. only quality blogs that follow all terms and conditions of search consoles have a future. And consistency is the major factor in ranking. At this step read some previous posts and analyze the potential of the blog. If you found that this blog definitely gives benefits in near future after making a backlink there then go for the next step to publish guest posting.

According to the survey in worlds 600M+ blogs in worlds, this shows how competitive this field is. If you have the vision and want to make a carer in blogging then you will definitely get success. For those who are entering into the blogging field only because of money or in the influence of friends/family members then 90% of such bloggers distract from their main goal and leave bogging after some time.

Blogs/websites complete analysis

5. Consider basic of UI/UX and SEO of selected niches

After analyzing content UI/UX is also a major factor. let’s consider if you make a backlink on a poorly maintaining UI/UX design website, some people visit the post on which your link is provided but because of the bad outlook of the website people bounce back then you got no benefits by making backlinks on such websites. So before making backlinks you have to confirm all the above steps and then only pitch for the guest post. If UI/UX is good and they already do basic SEO of their blog or website then there is a higher chance of ranking in google and more possibility of getting clicks on your links. This process drive traffic to your sites and then your audience engaged on your websites. So, considering UI/UX is necessary for both backlink making and backlink getting the website to utilize backlink fully.

6. Selection and Approach

After considering all 5 steps above no it’s time to select the best among selected and Pitch your guest post ideas. On the pitch you must clarify the concept to the author of targeted websites then only you got a response from the targeted blog. But if you are going to create backlinks from medium.com like websites then no need to pitch, you just go there and make a good quality article and publish it. But always keep in mind that easily getting ( free things) has less value than investing in something.

Here I am not talking about investing money, invest your time and gather some knowledge, write quality posts, and pitch for backlinks from those sites where fewer people approach. I am giving priority to other websites than medium.com like websites. And I am sure you will be confused about this. Let’s clarify your confusion, In medium.com like platform millions of article are published and it has high chances to collide the targeted keywords, will make search engine algorithm difficult to rank which post first and because of this, you will not get proper benefits of your backlinks.

In Conclusion: In this article, I am illustrating about Guest Posting and A to Z about Guest Post; which will definitely helpful for most of the blogger. Still, you have any queries then feel free to comment on us and need dedicated articles on any topics and section above then don’t forget to pitch us.